Independent · Confidential · For the executive

For the few who can originate the deal.

Most senior executives spend their careers generating value that flows to other people. We call this the Principal Gap. VCG closes it — by leading with the operator, opening the door to the right PE firm, and splitting the deal fee fifty-fifty.

50/50

split of the deal-origination fee between VCG and the operator who brought it.

VCG fee structure

53%

of investment returns trace to the leadership of the portfolio company.

Teneo · McKinsey CEO Alpha

70%

of CEOs at PE-backed companies are replaced during the typical hold — over half of them unplanned.

Heidrick & Struggles, 2026

Intermediaries are mainly paid for activity. The operator carries the outcome largely alone and does not get rewarded enough for network. Outcome and deal-sourcing should pay significantly more than activity.

The diagnosis

The Principal Gap.

Operating executives generate the value PE firms capture. They identify the target before the auction. They run the company for five years.

The returns trace back to the executive. The pay does not.

Banks charge a transaction fee. Search firms collect a placement fee. PE firms get a management fee and claim carry on somebody else's thesis. The originator — the executive who knew which company could be bought and what to do with it once they had it — takes a salary and an uncertain options package.

ActorWhat they take
Investment bankTransaction fee on the close
Search firmPlacement fee on the candidate
PE firmManagement fee on the fund. Carry on the thesis they bought into.
OriginatorSalary, uncertain options, and the operating & employment risk

Intermediaries are paid for activity. The operator carries the outcome alone. Outcome should pay significantly more than activity.

We call this the Principal Gap. VCG closes it, one operator at a time.

For executives

Built for executives across a career.

In European PE, the executive still walks into the room alone.

VCG walks in with them.

Individual executives know which companies can be bought, who the seller will hand it to, and what to do with it once they have it — and who refuse to give that knowledge away again.

Originating means having a seat at the table where the deal gets made and the conviction to run the company for the next five to seven years.

Typical executives VCG works with have:

A sector view sharp enough to see the company that can be bought before the auction begins.

The network and standing to reach the seller directly — and to be received as the preferred custodian of the business.

The conviction to run the company for the next five to seven years and carry the outcome themselves.

You do not get paid to develop a view. You get paid for the view you already have.

The economics

What you earn as the deal-maker.

With VCG, you and I share the private-equity origination fee 50/50. The exact fee is deal-dependent, but the larger the deal, the larger the fee. We keep half in cash and reinvest the other half into the company together. We negotiate further equity and options for you, the executive, as part of any board or operator package.

How it works

Lead with the operator. Then shape the role.

Standard PE works backwards. Firm finds target. Firm builds thesis. Firm hires manager to execute.

VCG inverts the sequence. The operator's view is the deal. The role follows, usually as chairman, sometimes as CEO.

Every VCG deal arrives as a Value Catalyst Plan: the operator's deal, written down before the PE firm signs.

VCG matches each Value Catalyst Plan to the absolute best PE firm whose mandate fits the operator's thesis.

What we do

  • We write the Plan with you.
  • We choose and approach the PE firms.
  • We sit with you through term-sheet and into the role.
  • We back you throughout the role, and prove it by investing with you in the target company.

Your deal, written down before any PE firm sees it.

VCG · Q3 2026

Value Catalyst Plan · Working draft

Sector redacted segment
Geography Nordics, expanding DACH
Target type Family-owned · €50–150m revenue · single-asset succession
Operator named senior executive
Role CEO · meaningful equity rollover
PE fit 3 firms identified · mandate-matched

Confidential: NDA before specifics

What your PE counterparty gets out of this

A sector-credible operator already driving the deal, and proprietary origination they would otherwise miss: even top-quartile firms see less than 40% of available deal flow.1 We match your Plan to the one firm whose mandate fits it, so the capital arrives aligned rather than bolted on.

Sutton Place Strategies, 2024 Deal Origination Benchmark Report

Henrik Rammer.

Twenty years in PE and VC across the Nordics and Europe. Independent.

Education London School of Economics
Career Investcorp Triton Axcel
Boards Myoroface Chordate Medical LGT Logistics
Deals Currently working on a large-cap European medical-technology public-to-private with a serial founder.

Contact

I'd like to start a conversation.

A strategic conversation about the deal you would build if you owned the process.

20 minutes, NDA on request, no obligation. Bring your existing sector view or come with a question.

— Henrik